Market Analysis for Entry Strategy Case Study Example | Topics and Well Written Essays - 4000 words

Market Analysis for Entry Strategy - Case Study Example This scenario was attributed to change in behaviour of the citizens of France and their attitudes towards alcohol product There was also evidence that the Wolf Blass wine, an alcohol brand that the company intended to export it to France could not perform better unless the company engages itself in advertising and other promotional tools especially marketing mix strategies that will give the competitive advantage over the other rival companies. The company should take advantage of globalization concept and engage itself in vigorous marketing strategies like the use of technology in exploring new markets within the target market in this case France. The use of on-line marketing will boost the chances of the company to explore more new and diverse markets within France. Also the company should emphasize on utilizing porter generic strategies in order to compete effectively with its rivals. The company should come up with ways of being overall low cost producer at the same time experiencing larger market share. Global events and competition affects almost all modern businesses and organisations are increasingly facing challenges as a result of the ever changing external and internal environments. The economic and political linkages involving the migration of money, products, and people across national boundaries together with ideas and values have increased the pace of change, ambiguity, uncertainty, and unpredictability. For companies to remain competitive and international in scope as well increasing there financial bases they need to embark on market entry strategies that will enhance good results in terms of exploring new markets 1.2 Company/product/market selected Wolf Company is an Australian company that deals with manufacturing and selling of a wide variety of alcohol products including Wolf Blass wine. Wolf Company is among the alcohol producing companies that have utilized the concept of globalization because of the saturated Australian market for alcohol

Design in its Golden Age Essay Example | Topics and Well Written Essays - 2000 words

Design in its Golden Age - Essay Example These rises were paralleled by a growth in export figures over the same period and by 1957 the world trade in manufactured goods exceeded that in primary produce for the first time ever " (Sparke, 1987). Such economical prosperity was mainly due to the rapid development of technology during and after the Second World War. Among the most significant achievements were creation of radar and work in aircraft production. For Sparke (1987) it was creation of the transistor, "which made possible the miniaturization of electronic equipment, including computers, which in turn were to play such a central role in the postwar period, both in the automation of production and in information retrieval". Manufacturing and trade expanded rapidly and soon achieved the international level. The outcomes allowed the consumers to buy more and more and the producers made their best to satisfy purchasers. Press and Cooper (2003) in the chapter "Design and consumer culture" argue that in the first part of the twentieth century the economy was organized on a national basis. Today people, commodities, and money circulate around the world. "The things we take for granted today - driving a Toyota made in England, foreign holidays, the overseas students with whom we study, our Levis made in the Philippines, bunches of flowers sold on New York streets that are grown in Africa, e-mail exchanges with friends in other countries - reflect a level of globalization that was unheard of a generation ago" (Press and Cooper, 2003). The number of choices grew and here the designers envisaged their major challenge: design became the means by which goods were distinguished. With the help of designers producers tried to make their product more desirable for the consumer. One of the most enduring images of design for consumer luxury was the image of American car in 50's, which combined the huge sweeping forms of streamlined luxury with chrome detail and space age tail fins. General motors' Designer, Harley Earl, was aimed to channel consumer spending towards a new car every year. "By 1953, everyone in the United States who really needed a car had already bought one, so the automobile companies realized that if they were to keep up their sales figures they would have to change their styling more often. The great idea was to use design features that were so extreme that they would date quickly" (Powell, and Peel, 1988, p.66). Press and Cooper (2003) provide their understanding of design. To them it "is a process by which a product is encoded with symbolic meaning both through product design and advertising design. This encoding aims to point towards a preferred reading of the product". As an example they give the Italian scooter, which encoded a preferred reading of it as a feminized form of transport. Press and Cooper (2003, p.15) quote sociologists Scott Lash and John Uny who explain, "we analyze, not so much knowledge - or information-intensivity in production, but design-intensivity and, with the decline of importance of the labour process, the growing importance of the design process". The combination of words "total design" appeared, the expression "form follows function" was turned into "design follows sales". Designers designed anything and everything in a new postwar world

Interviewed Couple Essay Example for Free

Interviewed Couple Essay The family is regarded as the basic unit of society and as such, good parenting is important in order to strengthen the family as an institution. Nevertheless, the situation of every family is different. There are important factors such as age, cultural, background, financial stability, etc. that must be carefully considered in assessing the parenting style in every family. Being the case, it is necessary that the situation of families are given due importance and the most effective way to be able to understand parenting styles is through the face-to-face interaction with parents. In relation to this, Henry and Tanya Pietrkowski were interviewed when it comes to parenting their daughter, Sophia. The interviewees are Henry and Tanya Pietrkowski who are the parents of a 14 years old teenager. The first part of the interview is about the family background of the couple that involves their respective ethnicity and religion. Tanya has a German-Jewish and Russian Jewish ethnicity. She pointed out that there was a conflict between the German and Russian sides of her family. She grew up in a small town Georgia wherein Jews are regarded as a minority. On the other hand, Henry came from a family of first-generation American Jewish. His parents emigrated from Poland and were Holocaust survivors. Henry grew up in the north side of Chicago. In this part of the interview, the ethnicity and religious background of the couple is given importance because the place and way by which they grew up have a substantial effect in their corresponding beliefs and values about parenting (McDermott 4). In addition, through the conversation of the interviewer with the couple it was established that their ancestors were immigrants from other countries and regarded as a minority in the American society. Tanya even explicitly stated that she experienced living in a small town in Georgia wherein Jews are a minority. In terms of parenting, the cultural background of the parents is important, especially when it comes to dealing with teachers that will be responsible in educating their children. The parents and the teachers should be able to understand each other in terms of cultural context in order for them to properly guide the education and behavior of the child (McDermott 4). The interview with the couple also gives emphasis with the respective lessons that they learn from their parents regarding parenting. The couple explained that their parents veered away from the parenting styles of their grandparents because the latter experienced a very difficult childhood, which is why in the case of Tanya, her parents chose to live in Georgia so that she will not experience the difficulties that they went through. Both the parents of the couple are disciplinarians. Nevertheless, they were still able to maximize their skills and talents even though their parents are not financial stable. Tanya’s father was an art professor, which make it easier for her to develop her singing, running, debating, and other skills because her father provided her with private lessons with his colleagues in the academe. Tanya’s father exemplified the ability of parents to give the necessary their children by means of supporting their interests, which eventually served as a huge help in maximizing their potentials as individuals (Heath 316). Unfortunately, Tanya admitted that her parents were not able to address the issues that they have during their childhood, which makes it difficult for them to instill the necessary values to her and her brother. Furthermore, Tanya and her mother also have disagreements on the way Tanya raised her daughter, especially when it comes to financial matters and the values that she teach her daughter. The problem of Tanya’s parents in teaching values to their children is brought about by unresolved childhood issues, which is discussed by Erik Erikson in the stages of development. Tanya’s parents were not able to properly go through the different stages of development, which is why their unresolved childhood issues still affects their parenting style (Elkind 9). Moreover, the disagreement between Tanya and her mother is also caused by the failure of the mother to properly develop into an adult that has the necessary financial stability and value fulfillment (Newman and Newman 317). The second part of the interview involves the conversation about the marriage of the couple and their decision to conceive a child. Based on the answer of the couple, they were only 13 months married when Tanya became pregnant. The couple already acknowledges the idea that they will become parents but they did not expect that it will happen very soon. However, even though the child came very early in their marriage the couple was able to fulfill their respective dreams of being married first and having a stable job before having a baby. In this situation, the couple was individually fulfilled before having a baby, which is essential in their growth process as adults and eventually has a good effect in their parenting (Simon and Lambert 91). The last part of the interview is about the parenting of the couple. It is clearly observable that the couple also wants the best for their daughter, in terms of her living a better life as compared to them. The couple has their own parenting style that is different from their parents because their experienced taught them their parents lack the necessary tending in the way they were raised (Taylor 34). Moreover, the couple also moved to a part of Chicago that has Jewish community in order for their daughter not to feel isolated. They also enrolled their daughter to a Jewish school in order for her to have a strong Jewish faith unlike them. The couple admitted that they do not have any specific parenting style for their daughter wherein they did not establish any parenting roles of rules that their daughter need to follow. The couple just goes with the flow of parenting but they believed that they were able to raise their children well because they listen to her, which is important in parenting. The couple advised other parents that the right way of parenting is by trusting one’s instinct, which is actually true in the most current studies that there is â€Å"no single recipe for successful parenting† because every family have different issues, backgrounds, beliefs, and values that must be considered in identifying the right parenting style (Maccoby 451).

Chlamydia :: essays research papers

Chlamydia Chlamydia is the most common sexually transmitted infection in the United States. It strikes about 4 million people a year in the U.S.. 100,000 women become infertile each year from a pelvic inflammatory disease (PID), which plugs up or scars the filopian tubes, so the egg can’t reach the uterus. 45% of sexually active teenagers are exposed to the disease at least once. Clamydia is caused by a bacterium, named chlamydia trachomatis. The pathogen enters the body through sexual activity, or when some comes in contact with the infected persons bodily fluids, such as blood, semen, or vaginal fluid. Chlamydia is often unnoticed because the symptoms are often inconspicuous or not present at all. When symptoms do arise, in men, it is usually a clear or white discharge from the penis or a swelling of the testicles, which can lead to infertility if left untreated. 75% of women with the disease show no symptoms. In those that do, it is usually a yellow discharge from the urethra, painful urination, or painful sex. Â ½ of all cases of pelvic inflammatory disease, which leads to an ectopic pregnancy in pregnant women, is caused by chlamydia. Ectopic pregnancy is the leading cause of death of pregnant teens in the inner city and poor neighborhoods. Chlamydia also causes conjunctitis. This is a swelling of the eyes which can lead to blindness. The bacteria also can lead to pneumonia. Although it is the most easily treated STI, most people in danger won’t get checked until complications show, and that is why the disease is spread so much. It takes about three weeks for most people to see symptoms. In that time, they have sexual contact with others and not know they are spreading it. This process goes on and on and some day it could turn into an epidemic. This is why it is called the "silent epidemic". Chlamydia s simple to cure. Physicians prescribe a one day course of an antibiotic, azithromycin, and it’s gone.

There Is Something Disturbing About the World

Perhaps the most disturbing character of all Is the thirteen year old Bryony Tallish, a precocious girl with the habit of traumatizing and romanticizes events that occur in her own life, leading to disastrous consequences. Cecilia and the Tallish parents are also a cause for concern, the former due to her lack of direction and purpose and the latter because of their absence and failure to fulfill their roles as head of house. Finally, the house that the family reside in can be seen to reflect them and their faults.Overall, Mclean presents a family that has deep robbers, which gives rise to many concerns. With absent parents and a sister that does little other than aimlessly smoke cigarettes, Bryony Totals can be viewed as a by- product of the poisonous environment in which she has grown up in. As her mother battles with depression and her father is in a senior position at the war office, she has had to grow up largely on her own, which perhaps contributes to her tendency to dramatist and fantasies everything, as she needs to create her own worlds In order to escape from her truthful lonely reality.Perhaps what concerns us the most forever, is when she dramatists events that she sees, or in the case of the incident at the fountain, which she only sees part of. Also, she links events that happen in the adult world to experiences she has had or read about whilst growing up. Bryony dreams that the Incident will precede a ‘proposal of marriage, which she then relates to her childhood, stating that ‘She herself had written a tale in which a humble woodcutter saved a princess from drowning and ended by marrying her,' a story plausible only in a fairy tale.This Is In stark contrast with what she refers to as her entering an arena of adult emotion and dissembling from which her writing was bound to benefit,' highlighting that even in the strange events she has seen, she feels that she can still profit, which disturbs the reader as she has a sordid sense of w hat Is right and wrong, instead of showing concern for her sister she views herself as a form of gladiator as she has entered an arena, Implicit that she will be her sister's savior. Another disturbing characteristic of Bryony is her flawed idea of what is right and what is wrong, which could be due to her solitary upbringing.She feels that the OFF intrusion into his private life. Her inability to cope with events is perhaps showcased most oddly when Lola coerces her into giving her the part of Rubella and Bryony feels that ‘her only reasonable choice would be to run away, to live under hedges, eat berries and speak to no one, and be found by a bearded woodsman one winter's dawn, curled up at the base of a giant oak,' showing that she deals with what goes on in her life by making into a play and basing her actions on what heroines or people in fairy tales would have done.Overall, Briton's delusions of grandeur coupled with her incessant capability to transform any event in her own life into a work of fiction leads to one being disturbed because of her warped visions of what is real and what transcends reality. The crumbling family can perhaps be attributed to the lack of a strong patriarchal or matriarchal figure in the family. Emily Tallish battles with what she calls her ‘monster' and Jack Tallish holds a senior position in the war office, and thus this family has little unity, as Betty the maid takes the role of surrogate mother for the children, doing what Emily Tallish no longer feels that she can do.Her opening description as being ‘inert' alerts us to how useless she is in this house, and her life is described as ‘invalid nullity highlighting how little she does. However, one must appreciate the fact that she has depression, brought on from Britons birth, and thus she cannot solely be criticizes as being a lazy character, as it is not her fault, however, her lack of desire to change things is a disturbing problem, and she takes a great deal of time Just to find her ‘dark glasses. Emily movements are described as being ‘slow and ‘awkward. Overall, Mclean shows a mother utterly failing to fulfill both her role as career for her children and as leader of the house in Jack Italian's perpetual absence, owing to his busy Job, and he is even late for Loon's homecoming meal, leaving the women to run the show, a disturbing situation in the patriarchal early 20th century society. Despite her privileged background and the chances she has been given, Cecilia Tallish has failed to achieve much at all thus far in her life.She graduated from Gorton with ‘a third' showing that her opportunity for a good start has been squandered. Whilst Cecilia does attempt to do something, she often fails, as her start on a family tree was ‘half-hearted' and she even states that ‘nothing was holding her back from leaving the house, other than the thought of packing a suitcase' which ‘did not excit e her,' showing her reluctance to make any changes to her otherwise boring life.Perhaps her reading of Claries can be seen as an interpretation of her own life, as Richardson novel tells the story of a girl whose attempts at something (virtue in this case) are continually thwarted by her parents, and for Cecilia Tallish, her tempts at starting a relationship with Robbie are thwarted, first by Bryony Tallish naming and thus condemning him as the rapist of Lola Quince, and then due to World War II.However, Cecilia does also have some desire to be independent, shown through her smoking her own cigarettes, which contrasted with the early 20th century that women had to be offered and could not possibly ask or smoke their own, yet she does both of these. She also shows some desire to live independently, as she ‘had a little money in her account' and ‘offers to help her find a Job' yet she labels all f her options as ‘unpleasing. Mclean presents to the reader a flawed pai r of siblings, who have been left to cope, in essence, without parents, and whilst Bryony has the activity and direction her older sister lacks, it is utilized negatively. Overall, despite her chances that other would have craved for is disturbing. Means's setting for the novel reflects the Tallish family, serving only to reinforce and highlight their inherent flaws.From the outside, the house is described as being ‘ugly and condemned as ‘chartless to a fault' and as a tragedy of wasted chances' perhaps ere referencing Cecilia Italian's lack of motivation and direction in life, shown by her failures to achieve much since arriving home from university and this could perhaps also foreshadow the tempestuous and ill-fated love between Cecilia and Robbie.The temple is shown to be in disrepair, as the exposed laths ‘showed through like the ribs of a starving animal,' referencing how the family is falling apart and their flaws are easily visible, also shown through the bu ilding having a ‘mottled, diseased appearance. Cilia's lack of purpose is reflected in the temple which ‘had of course o religious purpose at all' and was meant to enhance the ‘pastoral ideal' meaning that it had an artificial premise, which relates to Cilia's whim of staying home through the feeling that ‘she was needed' even though she does little to look after Bryony and when she does there are selfish motives coursing through her actions, as seen when she strokes Bryony and gets comfort from it.Her other motive that she was required to help her mother is also shown to be false, as she does nothing to aid her other than putting flowers in Uncle Clime's vase, and even that is eventually broken. Means's tendency for his architecture to be flawed can be seen to display the family within the walls, a family in disrepair that is completely and utterly ‘a tragedy of wasted chances,' disturbing when considering all the opportunities the characters have been given which have been ruined by themselves or others.Overall, Mclean presents a disturbing set of characters, all in a toxic environment which serves only to exacerbate their already prominent flaws, leaving the reader disturbed as a collection of flawed individuals in an environment such as this will only lead to catastrophic consequences.

Recasting a Paragraph in the Past Tense Exercise

This recasting exercise will give you practice in using the appropriate past-tense forms of regular and irregular verbs. Instructions The following paragraph has been adapted from Memorandum, an essay by E.B. White (One Mans Meat, 1944). Rewrite Whites paragraph, eliminating the phrase ought to wherever it appears and putting the italicized verbs in the past tense. Follow the example below. Example Original SentenceI ought to knock the wedges out from the frames of the pier, put a line on the frames, and tow them in on the high water.Sentence Recast in the Past TenseI knocked the wedges out from the frames of the pier, put a line on the frames, and towed them in on the high water. Memorandum I ought to take up the wire fence round the chicken range today, roll it up in bundles, tie them with six-thread, and store them at the edge of the woods. Then I ought to move the range houses off the field and into the corner of the woods and set them up on blocks for the winter, but I ought to sweep them out first and clean the roosts with a wire brush... I ought to add a bag of phosphate to the piles of hen dressing that have accumulated under the range houses and spread the mixture on the field, to get it ready for plowing... On my way in from the range I ought to stop at the henhouse long enough to climb up and saw off an overhanging branch from the apple tree. I shall have to get a ladder of course and a saw. When you have completed the exercise, compare your work with the revised paragraph below.​ Memorandum  (Recast in the Past Tense) I  took  up the wire fence  round  the chicken range today,  rolled  it up in bundles,  tied  them with six-thread, and  stored  them at the edge of the woods. Then I  moved  the range houses off the field and into the corner of the woods and  set  them up on blocks for the winter, but I  swept  them out first and  cleaned  the  roosts  with a wire brush... I  added  a bag of phosphate to the piles of  hen  dressing that  had  accumulated under the range houses and  spread  the mixture on the field, to get it ready for plowing... On my way in from the  range  I  stopped  at the henhouse long enough to climb up and saw off an overhanging branch from the apple tree. I  had  to get a ladder of course and a saw. Related Revision Exercises Recasting a Paragraph in the Past Tense II: From In the Heart of the Heart of the Country by William GassRecasting a Paragraph in the Past Tense III: From  Appalachian Wilderness  by Edward Abbey

The 20 Largest Cities in China

China is the worlds largest country based on population with a total of 1,330,141,295 people. It is also the worlds third largest country in terms of area as it covers 3,705,407 square miles (9,596,961 sq km). China is divided into 23 provinces, five autonomous regions, and four direct-controlled municipalities. In addition, there are over 100 cities in China that have a population greater than one million people. The Most Populous Cities in China The following is a list of the twenty most populous cities in China arranged from largest to smallest. All numbers are based on the metropolitan area population or in some cases, the sub-provincial city amount. The years of the population estimate have been included for reference. All numbers were obtained from the city pages on Wikipedia.org. Those cities with an asterisk (*) are direct-controlled municipalities. 1) Beijing: 22,000,000 (2010 estimate)* 2) Shanghai: 19,210,000 (2009 estimate)* 3) Chongqing: 14,749,200 (2009 estimate)* Note: This is the urban population for Chongqing. Some estimates state that the city has a population of 30 million — this larger number is representative of both the urban and rural population. This information was obtained from the ​Chongqing Municipal Government​. ​ 4) Tianjin: 12,281,600 (2009 estimate)* 5) Chengdu: 11,000,670 (2009 estimate) 6) Guangzhou: 10,182,000 (2008 estimate) 7) Harbin: 9,873,743 (date unknown) 8) Wuhan: 9,700,000 (2007 estimate) 9) Shenzhen: 8,912,300 (2009 estimate) 10) Xian: 8,252,000 (2000 estimate) 11) Hangzhou: 8,100,000 (2009 estimate) 12) Nanjing: 7,713,100 (2009 estimate) 13) Shenyang: 7,760,000 (2008 estimate) 14) Qingdao: 7,579,900 (2007 estimate) 15) Zhengzhou: 7,356,000 (2007 estimate) 16) Dongguan: 6,445,700 (2008 estimate) 17) Dalian: 6,170,000 (2009 estimate) 18) Jinan: 6,036,500 (2009 estimate) 19) Hefei: 4,914,300 (2009 estimate) 20) Nanchang: 4,850,000 (date unknown)